Market signals for manufacturers

Seize opportunities and avoid risks before they reach your order book.

Your teams spot relevant market changes earlier – and act on them with confidence. Gopf turns what happens around your customers, competitors, suppliers and markets into prioritized signals, delivered into Microsoft Teams, SharePoint and SAP.

Microsoft TeamsProcurement · Market signals
Supplier · High priority
Sole-source supplier of a critical alloy files for restructuring

What it means for you: 14 open orders sit with this supplier, six due within eight weeks.

3 sources · incl. your SAP open orders

Trusted by 30+ manufacturers across Europe

3A Composites 3M Beckhoff Automation Blaser Swisslube Datwyler Group Franke Group Georg Fischer Hilti KONE KraussMaffei Landis+Gyr Oerlikon Group Sandoz Steelco Belimed Sulzer
Why Gopf

Your market is changing.
The question is who notices first.

For decades, industrial companies in Europe could read their market from the order book. That lag has become expensive. Four forces now reshape markets faster than an annual planning cycle can follow – and each of them shows up in public information long before it shows up in your numbers.

01

The ground moved

Wars, tariffs and sanctions rewire trade routes and supply chains almost overnight. The first hint is often a supplier's announcement or a customs ruling.

02

Quality lost its border

New competitors are faster, cheaper and fully automated. Their plant openings, certifications and price moves are public long before they reach your customers.

03

The knowledge is leaving

A generation of market veterans is retiring. Their instinct for "something is changing here" walks out the door with them – unless it's built into how your teams work.

04

The door went quiet

Customers no longer simply come to you. Spotting the next opportunity – an expansion, a tender, a new regulation – has become a job of its own.

The trap

More information than ever. Little of it reaches the right person in time.

Everyone has news alerts, a chatbot and off-the-shelf reports. None of them knows your business – so the change that matters arrives late, in the wrong inbox, or not at all.

News alerts & feeds

Hundreds of headlines a week, filtered by keyword. Nobody can tell which three matter for your customers, your suppliers or your margin.

Cost: noise – and the real signal gets missed
Ask ChatGPT or Copilot

Answers only what you ask, with no idea who your customers are. Nothing is archived for an audit – and what you type goes to a third party.

Cost: blind spots, no audit trail, secrets shared
Hire a consultant

A thorough picture of the market as it looked when the project started – outdated within weeks, and gone when the team leaves.

Cost: CHF 80,000–200,000+ per snapshot
What you get

From the board to the buyer: every level gets the signals that change its decisions.

Owners & Private Equity
  • Partner
  • Investment Director
  • Operating Partner
What they get

Every portfolio company's market in one view.

Customer, competitor and supplier shifts across the portfolio – plus targets screened against your thesis.

Management
  • CEO
  • COO
  • CFO
  • Managing Director
What they get

No surprises in the board meeting.

The handful of changes that matter for the business – with what they mean and which team is already on it.

Strategy
  • Head of Strategy
  • Corporate Development
  • Market Intelligence
What they get

A market picture that's never out of date.

Growth plans – new markets, acquisitions, partners – built on live, sourced evidence instead of last year's study.

Sales & Key Accounts
  • Head of Sales
  • Key Account Managers
  • Business Development
What they get

In the conversation before the RFQ.

Customer expansions, investments and tenders reach the team while there's still time to get specified.

Procurement & Supply Chain
  • CPO
  • Category Managers
  • Supply Chain
What they get

Time to switch before a delivery fails.

Supplier restructurings, sanctions and disruptions, matched to your open orders – so alternatives are planned early.

Integrations

Delivered into the tools your teams already use.

SAP
SAP partner integration

Your suppliers and open orders from SAP show Gopf where you're exposed – so you see which orders a change affects, and can plan alternatives in time.

Microsoft Teams
Where teams discuss

Signals land in the channels of the teams that own them – sales, procurement, strategy – and get discussed right in the thread.

SharePoint
Where knowledge lives

Briefings and the full signal history are filed in your SharePoint – searchable and shareable inside your own Microsoft 365.

Claude, ChatGPT & Copilot
Via MCP · your AI assistant

Connect the AI assistant you already use to Gopf through MCP, the Model Context Protocol. Ask about your market in plain language – the answers draw on your signals, company profiles and archived sources, and flow straight into your own analyses and slides.

Email & Gopf platform
For everyone else

A regular digest for those who live in their inbox, and the Gopf platform for deep dives, the ecosystem map and every source.

How the integrations work →
How Gopf knows what matters

A living map of your company's ecosystem.

Your ecosystem
You CUSTOMERS COMPETITORS SUPPLIERS MARKETS New signal
External data

Thousands of sources, read twice a day

News and trade press, company announcements, regulation and industry sources – each scored for credibility and archived, so every signal stays traceable.

Internal data

What only you know

Your suppliers and open orders from SAP, plus selected documents from SharePoint. It stays in your isolated instance in Switzerland and never trains anyone's model.

AI interpretation

Read against your map

Each change is matched to the players it touches and ranked by relevance and urgency. Rate a signal, and the prioritization learns what your teams care about.

Use cases

One ecosystem map.
Find yourself in it.

Use case
ManagementStrategySales & KAMProcurementPrivate Equity
WHERE TO GROW NEXT

New markets, chosen with evidence

Every candidate market scored on size, growth, competition and funding – kept current by live signals instead of a one-off study.

COMPETITOR MOVES

See it when it's announced

New plants, products, certifications, partnerships and acquisitions – picked up when they're public, not when a customer mentions them.

KEY ACCOUNTS

Opportunities before the RFQ

Expansions, investments, leadership changes and tenders at your customers – so sales is in the conversation before the request for quotation.

SUPPLIER RISK

Matched to your open orders

Restructurings, sanctions, capacity changes and disruptions at your suppliers – matched to the orders you have open with them.

REGULATION & STANDARDS

New rules, country by country

Changes to regulation, standards and certification requirements in the markets where you sell – flagged before they hit your products or your tenders.

ACQUISITIONS & PORTFOLIO

Targets and portfolio in one view

Long lists of acquisition targets and partners screened against your thesis – and every portfolio company's ecosystem watched in one place.

Core useAlso relevantHover or tap a dot to see what it changes for that role.
How it works

Live in three weeks.
Useful from day three.

  1. Day 0

    Map

    A one-hour kickoff. We map your customers, competitors, suppliers and markets with you – optionally sharpened with your SAP data.

    Your ecosystem, mapped
  2. Day 3

    Monitor

    Gopf reads thousands of external sources twice a day and archives every one. The first signals arrive.

    First signals in
  3. Day 10

    Prioritize

    Your teams' feedback has tuned the ranking: each change scored by relevance and urgency, with what it means for you.

    Signals, not noise
  4. Day 21

    Deliver

    Signals reach the right team every day – in Teams, SharePoint, email or your AI assistant. Proof of value done.

    Running in your tools

Day 0 starts with a 30-minute conversation. Pick a slot directly:

Loads the Calendly booking calendar.Or open the booking page →
Why it works

What you can hold us to.

Days
to your first signals

Start on the platform right away – no IT project, no implementation phase. Connecting SAP, Teams or SharePoint is an option, not a prerequisite.

Thousands
of sources, twice a day

Trade press, company announcements, registers and regulation, each scored for credibility. What would take an analyst weeks, Gopf reads every day.

100%
traceable

Every signal links to its archived sources. You can show your board exactly where a claim comes from – even if the website is long gone.

~1/10
of a consulting project

Consultants charge CHF 80,000–200,000+ for a snapshot. Gopf runs continuously – flat yearly price, unlimited users.

Trusted by 30+ manufacturers across Europe. ISO 27001 certified, data hosted in Zurich.

The team behind Gopf →

Every market change that matters reaches the right person first. You know what it means for your business – and have time to act before your competitors do.

Kevin Kuhn

Kevin Kuhn

Co-Founder & CEO

A decade in B2B go-to-market across technology and industrial markets. Started Gopf after watching how much growth gets lost between data overload and decision deadlines.

Dr. Marc Bravin

Dr. Marc Bravin

Co-Founder & CTO

PhD in machine learning and market research. Built the engine that reads thousands of sources against each customer's ecosystem.

Prof. Dr. Donnacha Daly

Prof. Dr. Donnacha Daly

Co-Founder & Strategy

Thirty years across technology entrepreneurship, innovation and M&A – the instinct behind how we judge what a change means for a business.

FAQ

The questions we actually get asked.

What does Gopf do, in plain terms?

Gopf helps manufacturers seize opportunities and avoid risks before they reach their order book. We build a living map of your company's ecosystem – customers, competitors, suppliers and markets – and AI reads external sources and your internal data against it. What comes out are prioritized signals, each with what it means for your business and the sources behind it, delivered into the tools your teams already use: Microsoft Teams, SharePoint, SAP and email. B2B software plus a team.

What exactly is a signal?

A change in your ecosystem that matters to your business: a customer expanding, a competitor launching or certifying a product, a supplier in trouble, a new regulation or funding programme. Each signal carries a priority, a plain-language explanation of what it means for you, a suggested owner and numbered sources you can open. Headlines that don't touch your ecosystem never become signals.

Is Gopf a competitive intelligence tool?

Yes – and more. Competitors are one of four layers in your ecosystem map, next to customers, suppliers and markets. Gopf picks up what competitors do in the market – new plants, products, certifications, partnerships, acquisitions – and tells you what it means for your position. The difference to classic competitive intelligence tools: signals are ranked against your own business, not against a keyword list.

Which tools does Gopf integrate with?

Microsoft Teams, SharePoint and SAP, plus email and the Gopf platform. Signals are posted to the Teams channels of the teams that own them, briefings and the signal history are filed in SharePoint, and SAP tells Gopf who your suppliers are and which orders are open, so relevance is measured against your real business. Gopf is an SAP partner. Details are on our integrations page.

Which internal data does Gopf use – and how is it protected?

Only what you choose to connect – typically suppliers and open orders from SAP and selected documents from SharePoint. It is used to judge what's relevant to you, never to train models. All data lives in Switzerland, in a Google Cloud data center in Zurich, on an instance isolated for your company. AI models process data with zero retention. Gopf is ISO 27001 certified and GDPR compliant.

Where does Gopf get its external data?

From the open web, at scale – with our own scraping infrastructure. We send thousands of niche keywords to multiple search engines twice a day, score every source for credibility, and keep a full archived copy of everything we collect. That's what makes every signal traceable: years later you can still open the original source, even if the website has disappeared. We can also build custom scrapers for sources your industry relies on.

How is Gopf different from news alerts or media monitoring?

Alerts filter by keyword; Gopf filters by relevance to your business. A media monitor tells you a supplier was mentioned. Gopf tells you the supplier is restructuring, how much of your volume depends on it and which team should look at it – with the sources attached.

How is Gopf different from ChatGPT, Claude or Copilot?

A chatbot only answers the questions you think to ask, from a few dozen websites a search happened to visit – and gives a different answer each time. Gopf watches your ecosystem continuously and tells you about the changes you didn't know to ask about, with the same traceable sources every time. Your questions and data are never used to train anyone's models, and nothing leaves our infrastructure.

How is Gopf different from market research or a strategy consultancy?

We're a tool and a team – not a consultancy. Classic market research delivers a snapshot after months, for CHF 80,000–200,000+. Gopf runs continuously, at roughly a tenth of the cost, with every claim traceable to its source. We also don't do strategic consulting: we deliver the signals and the evidence, and the strategy call stays yours.

Can Gopf still help us find new markets?

Yes – choosing where to grow next is one of the most common use cases. Every candidate market is scored on size, growth, competition density and available funding and placed on an opportunity map, which then stays current because market signals keep updating it.

Who is Gopf for?

Manufacturing and industrial companies in Europe and the US – management, strategy, sales and business development, and procurement teams – plus private equity firms that monitor their portfolio companies. If your teams need to notice market changes before they show up in the numbers, Gopf was built for you.

What does Gopf cost?

We start with a small proof of value on your own ecosystem, so you see real signals before committing. From there, an initial project builds your ecosystem map and connects your tools, and a flat yearly subscription keeps it running – platform included, with unlimited users. All in, you typically land at roughly a tenth of a comparable consulting engagement, with no surprise invoices.

How fast do we see results?

You can start on the Gopf platform right away, with no IT work, and see first signals within days. The platform works fully without any internal connectors; if you want SAP, Teams or SharePoint connected, we set that up with your IT whenever it suits you. A full proof of value takes two to three weeks. Onboarding a new user takes 10–20 minutes – there's no steep learning curve. Within a few months, your teams' feedback has calibrated the prioritization to your business.

What's about to change in your market?

Let's map your ecosystem and look at the signals your teams would have received this month. It starts with a 30-minute conversation.

30 minutes · No slide deck · We bring examples from your market